Keeler Brass Company | Luxury Cabinet Hardware
Nov. 2022 - Jan. 2023
Keeler Brass Company Website
Background
At the beginning of 2023, Belwith Keeler Décor Solutions (BKDS) launched the Keeler Brass Company (KBC) brand; a timeless name built on in-house design, quality, and craftsmanship. The Keeler Brass Company relaunched anew and strived to attract high-end showrooms and designers with their solid brass, American-made hardware offerings.
It was early November 2022 when I was given the objective to design the KBC Website leading up to one of the largest kitchen and bath trade shows (KBIS) in early February. Crunched with time, I collaborated with the marketing team to gather and organize all the content we had. Our team was resourceful and outsourced a freelance copywriter to help inject a refined, luxurious tone throughout the website pages.
My Role
Project Manager
Lead UI/UX Designer
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The Mission
Create a digital touchpoint to enhance brand recognition and understanding.
Homepage—The Initial Impression
About Keeler Brass Company
Partnership—Designer Jessica Duce
Anthology Series—The Product
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